About Bryan Chaney

Bryan Chaney

Bryan Chaney is a global talent sourcing and attraction strategist. He’s worked at IBM, Twilio and currently leads employment brand for corporate recruitment at Indeed. Bryan has worked in recruitment, technology, and marketing, providing him insights into the marketing of hiring, the importance of technology and the buying process that candidates make when applying for jobs.

Bryan can be found on Indeed Resume, Twitter and Google+.

Recent Articles by Bryan

Employer Brand vs. Talent Brand: Why the Difference Matters

woman talking in business meeting

Maybe you’ve heard (or even used) the term “employer brand” without being completely sure what it means and how it’s different from the concept of “talent brand.” If so, I won’t tell anyone—and I’m here to help clear things up.

Coined in 1996, employer brand is a relatively new niche that falls under the larger umbrella of talent attraction. While …

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5 Creative Ways to Tell Your Employer Brand Story

5 Alternative Methods of Telling Your Employer Brand Story

Podcasts. My team has been working on recruitment ads that would run during popular podcasts. What recruiter has ever said those words? Reaching top performers in today’s crowded labor market requires thinking outside our experiential box, even outside the traditional notions of where we recruit. I have to go beyond popular assumptions about how to reach the right potential hires …

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3 Ways to Measure Your Employer Brand

Learn 3 ways to track your employer brand from Indeed.

Your employer brand: What people say about working for your company when the boss is not in the room.

Notice that I didn’t just say employees? That’s because people like to share helpful and insightful information that they’ve heard from their friends or colleagues, whether they have worked for an organization or not. According to Edelman’s recent study, the word …

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