Introducing Indeed Academy: Unlock the Full Potential of Indeed’s Hiring Platform

If you’re a recruiter, your typical day is jam-packed with pressing tasks. From managing data in your ATS to chasing down hiring managers (and everything in between) there’s a lot to do, a lot to track and a lot of tools you could be using. And on top of all that, there are never enough hours in the day to get it all done.  

This makes it tough to find time for the really rewarding parts of your job, such as interacting with candidates.

So what if there was a training program that could help you maximize your time, learn new tools, master essential data and free up time to do more of what you enjoy?

Here’s the good news: now there is.

Indeed Academy is a completely free program featuring 12 courses that help users unlock the full potential of Indeed’s hiring platform. Via bite-sized video lessons, it teaches best practices, provides data-driven insight and is maximized for your convenience. The courses are available on-demand and are self-paced so even recruiters with mile-long to-do lists can work through the program on their own schedule, at their own speed.

Interested? Here are some of the topics we cover:

Get higher quality candidates

If you’re using Indeed Resume, you’re already ahead of the pack, but what if you had a detailed guide to help you get even more out of Indeed’s resume database? In this course, we share advanced user tips so you too can better target high quality candidates and improve response rates to your messages.

Making performance data work for you

Do you understand the difference between cost-per-click, click-through-rate, and cost-per-apply? Whether you’re looking for a basic guide to these terms or want to take a deeper dive into performance data, Indeed Academy shows how you can use these metrics to significantly enhance your recruiting efforts.

Getting big returns with Sponsored Jobs

Many recruiters are surprised to find out that posting a Sponsored Job on Indeed results in five times more clicks than a non-sponsored job. Well, the confusion can end here. In our lesson on Sponsored Jobs, you’ll have the chance to learn everything from what you need to know when posting this type of job, to how it’s different from being a Featured Employer, and which options are best for your specific situation.  

Building your employer brand

If you haven’t given much thought to employer branding, consider this: 83% of candidates say employee reviews influenced their decision to apply for work at a specific company. And reviews are just one important aspect of employer branding, which is critical to attracting great talent. In this lesson, you’ll find out how to build a free Indeed Company Page and use it to display your employer brand in a compelling and accurate way that appeals to potential candidates.  

Learning trends

Hire smarter by tapping into Indeed’s wealth of trends data. Indeed Trends tracks keywords in job descriptions posted by employers and in the search terms conducted by job seekers. This information can deliver valuable insights and help you determine which job titles and descriptions that are more likely attract your desired candidates. Dive even deeper in our “Understanding and Using Labor Market Data” course to learn more about how Indeed Trends can help your job postings compete in the marketplace.

And that’s just a sampling of what you can learn from Indeed Academy. So what are you waiting for? Click here to learn more.

Indeed Academy: Unlock the full potential of Indeed's hiring platform